Course Catalog

Marketing Management - MM12 Diploma

Program Description: We are no longer accepting students into this program.

The Marketing program is designed to prepare students for employment in a variety of positions in today's marketing and management fields. The Marketing program provides learning opportunities that introduce, develop, and reinforce academic and occupational knowledge, skills, and attitudes required for job acquisition, retention, and advancement. Additionally, the program provides opportunities to upgrade present knowledge and skills or to retrain in the area of marketing. Graduates of the program receive a diploma with specializations in marketing management, entrepreneurship, retail management, e-business, professional selling, sports marketing or social media.


  • Submit a completed application and application fee
  • Be at least 17 years of age
  • Submit official high school transcript or High School Equivalency transcript or college transcripts showing successful completion of 60+ semester credits or 72+ quarter credits
  • Submit official college transcripts, if applicable
  • Present acceptable ACCUPLACER, ACT, ASSET, COMPASS, PSAT, or SAT scores or GED score of 145 or higher or have one of the following: an associate degree or higher or have a HOPE GPA of 2.6 after the completion of 10th grade. Documentation on a college transcript of successful completion of appropriate courses from a regionally accredited college or university may be accepted in lieu of test scores.
Gainful Employment Information
General Core Courses 9
ENGL 1010 Fundamentals of English I 3
MATH 1012 Foundations of Mathematics 3
PSYC 1010 Basic Psychology 3
Occupational Courses 24
MKTG 1100 Principles of Marketing 3
MKTG 1160 Professional Selling 3
MKTG 1190 Integrated Marketing Communications 3
MKTG 2090 Marketing Research 3
COMP 2000 Intro. to Technology and Computer Application 3
MKTG 1130 Business Regulations and Compliance 3
MKTG 2290 Marketing Internship/Practicum 3
MKTG xxxx Occupational Electives (3 Hours) 3
Marketing Management - 8MM2 12
MKTG 1370 Consumer Behavior 3
MKTG 2060 Marketing Channels 3
MKTG 1210 Services Marketing 3
MKTG xxxx Occupational Electives (3 Hours) 3

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